MARC details
| 000 -LEADER |
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| fixed length control field |
02466nam a22002417a 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
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| fixed length control field |
160930b xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
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| International Standard Book Number |
9780670088904 |
| 037 ## - SOURCE OF ACQUISITION |
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| Terms of availability |
Purchased |
| Note |
Prism Books,Kochi |
| 041 ## - LANGUAGE CODE |
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| Language code of text/sound track or separate title |
English |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER |
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| Classification number |
070.195 |
| Item number |
IND/NE |
| 100 ## - MAIN ENTRY--PERSONAL NAME |
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| Personal name |
Indira Kannan |
| 245 ## - TITLE STATEMENT |
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| Title |
NETWORK 18 |
| Remainder of title |
Audacious story of a start-up |
| 250 ## - EDITION STATEMENT |
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| Edition statement |
1 |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
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| Place of publication, distribution, etc. |
USA |
| Name of publisher, distributor, etc. |
Penguin |
| Date of publication, distribution, etc. |
2016/01/01 |
| 300 ## - PHYSICAL DESCRIPTION |
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| Size of unit |
320 |
| 500 ## - GENERAL NOTE |
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| General note |
Description<br/>About the Book: Network18<br/>As Indians got their first taste of satellite television during the first Gulf War, Raghav Bahl saw his future in the signals flickering across the small screen. Armed with burning ambition, keen business sense and amazing audacity, he assembled a group of talented professionals and rank beginners to launch one of Indias earliest start-up success stories. Starting from a small room in New Delhis Safdarjung Enclave, Television Eighteen (TV 18) grew into Network18, one of Indias biggest media conglomerates. In less than two decades filled with excitement, adventure and frequent crises, Network18 launched pioneering properties, television and film careers, and racked up partnerships with blue-chip media brands like CNBC, CNN and Viacom. But a mix of hubris, overreaching and external factors set it up for a free fall. This is a story of brilliant ideas, severe setbacks, naked aggression, spectacular victories and fatal flaws. Its a story of a media empire that could only have been Made in India.<br/>About the Author: Indira Kannan<br/>Indira Kannan has over two decades of experience in print and television journalism. After starting her career with India Today, she joined Television18 (later Network18) in 1995 and worked with them until 2011 in New Delhi and New York as a reporter, producer and presenter on shows for various channels. She is currently a freelance writer. |
| 505 ## - FORMATTED CONTENTS NOTE |
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| Formatted contents note |
Contents:-<br/>Part 1<br/><br/>1.Lessons from a Legend<br/>2.Small Screen, Big Dreams<br/>3.He Needs to be the Boss<br/>4.A Leap of Faith<br/>5.A Family of Friends<br/>6.Problems of Plenty<br/>7.Always Ahead of the Times<br/>8.Hot, Hot, Hot<br/>9.Snakes and Ladders<br/><br/>Part 2<br/><br/>10.A Channel Is Born<br/>11.Murdoch's Long Shadow<br/>12.Making News<br/>13.Ambition, Aggression, Audacity<br/>14.The Year if Living Dangerously<br/>15.His and Misses<br/>16.Going, Going...<br/>17.A White Knight ?<br/>18.Over and Out |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
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| Topical term or geographic name as entry element |
Television broadcasting of news |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
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| Topical term or geographic name as entry element |
Broadcast journalism |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
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| Koha item type |
Lending |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
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| Source of classification or shelving scheme |
Dewey Decimal Classification |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
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| Source of classification or shelving scheme |
Dewey Decimal Classification |